Marketing Methods for the 21st Century
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It’s all good and well to create a fantastic product that is user friendly and possesses all of the desired qualities that your customers would like. But in order for your customers to make purchases and grow your bank account, they need to be aware of the product you’re selling. This is where marketing comes in, and an effective marketing strategy could mean half the sales your business could potentially make. Here are a few creative marketing methods which you could implement to increase product awareness.
QR Codes
QR codes are an effective marketing strategy, especially in recent years. People always have their smartphones on hand by providing them with an efficient means to get a coupon or product information is essential for your business. Since the advance of technology, people are becoming used to receiving anything they want right now. Some web pages that take a few seconds too long to load may be closed because they don’t open fast enough. Using QR codes as a means to market your product is a fast and creative way to increase brand awareness as well as getting clicks to your desired URL or product page.
QR codes are an effective marketing strategy, especially in recent years. People always have their smartphones on hand by providing them with an efficient means to get a coupon or product information is essential for your business. Since the advance of technology, people are becoming used to receiving anything they want right now. Some web pages that take a few seconds too long to load may be closed because they don’t open fast enough. Using QR codes as a means to market your product is a fast and creative way to increase brand awareness as well as getting clicks to your desired URL or product page.
Social Media
Social media sites are giant platforms for you to successfully market your product to a huge reach of people. Currently, there are x users on Facebook and x users on Twitter. And what’s great about these sites is that, unlike Google, which is used largely as a quick resource for information, people tend to stay logged onto their social media accounts for hours. And they’re also more likely to read. This is an enormous benefit when it comes to advertising and you can use this to your advantage. Another advantage of social networking sites is that they allow you to engage. If you create a page for your business and people like it, you can answer their questions and send out sales pitches directly.
Social media sites are giant platforms for you to successfully market your product to a huge reach of people. Currently, there are x users on Facebook and x users on Twitter. And what’s great about these sites is that, unlike Google, which is used largely as a quick resource for information, people tend to stay logged onto their social media accounts for hours. And they’re also more likely to read. This is an enormous benefit when it comes to advertising and you can use this to your advantage. Another advantage of social networking sites is that they allow you to engage. If you create a page for your business and people like it, you can answer their questions and send out sales pitches directly.
Email Campaigns
Setting up an effective email campaign is another way to market your product as well as any weekly or monthly news relating to your company, brand or product. You can collect emails of potential customers by doing surveys and asking them to fill in basic details as well as using the email addresses of previous customers to induce returning customers. Ensure though that your email is well-crafted and gives insight as to why people should buy your products. Also include the necessary links so that customers can click through to your website or purchase page easily, but remember: don’t be spammy.
Setting up an effective email campaign is another way to market your product as well as any weekly or monthly news relating to your company, brand or product. You can collect emails of potential customers by doing surveys and asking them to fill in basic details as well as using the email addresses of previous customers to induce returning customers. Ensure though that your email is well-crafted and gives insight as to why people should buy your products. Also include the necessary links so that customers can click through to your website or purchase page easily, but remember: don’t be spammy.